Deliverables

Everything we have built, are building, and plan to build.

13

Delivered

3

In Progress

5

Planned

Client Intelligence Dossier

Delivered

Comprehensive market research, competitor analysis, and positioning strategy

Delivered Mar 29

SEO Analysis Report

Delivered

Full SEO audit of current domain status and opportunity mapping

Delivered Mar 28

Keyword Research — 26 Keywords

Delivered

Target keyword list with search volume, difficulty, and content mapping

Delivered Mar 28

Competitive Analysis

Delivered

4 direct competitors mapped with pricing, amenities, and gap analysis

Delivered Mar 28

Marketing Strategy

Delivered

6-channel marketing plan with budget allocation and 5 audience personas

Delivered Mar 28

Social Media Playbook

Delivered

Platform-specific content calendars for Instagram, TikTok, YouTube, LinkedIn

Delivered Mar 27

Partnership & Distribution Strategy

Delivered

Nashville music ecosystem partnerships and luxury travel distribution channels

Delivered Mar 27

Review Management Playbook

Delivered

Guest review solicitation templates and reputation management workflows

Delivered Mar 26

Hospitality Hiring Strategy

Delivered

Roles, compensation benchmarks, and recruitment plan for estate staff

Delivered Mar 26

Article Content Plan

Delivered

12-month editorial calendar with 48 SEO-optimized article topics

Delivered Mar 24

Interactive Proposal Website

Delivered

Full Next.js proposal site with package details and ROI projections

Delivered Mar 25

Audience Personas — 5 Profiles

Delivered

Detailed buyer personas for indie artists, label acts, producers, travelers, corporate

Delivered Mar 25

Revenue Projection Model

Delivered

Year 1-3 financial model: $300K-$700K based on occupancy rates

Delivered Mar 24

Custom Next.js Website

In Progress

High-performance website replacing GoDaddy with booking integration

Due Apr 15

Booking System Integration

In Progress

Online booking with package selection, date picker, and payment processing

Due Apr 20

CRM Implementation

In Progress

Lead management system with automated follow-up sequences

Due Apr 25

Google Ads Campaign Launch

Planned

Paid search targeting luxury Nashville recording keywords

Due May 1

Social Media Content Production

Planned

First batch of platform-specific content for Instagram, TikTok, YouTube

Due May 10

Influencer Partnership Program

Planned

Outreach and collaboration with Nashville music and travel influencers

Due May 15

Email Nurture Sequences

Planned

Automated email flows for inquiry-to-booking conversion

Due May 20

Event-Synchronized Packages

Planned

Special packages tied to CMA Fest, Bonnaroo, and Americana Fest

Due Jun 1